Brooks Brothers

 Client: Brooks Brothers

More than 65.000 viewers on the bleachers of the San Siro Stadium were the special audience for one of the first experiments of pre-match show during the Italian soccer championship.

Brooks Brothers, historical american brand since 1818, in partnership with F.C. Internazionale brought on the Meazza field 30 performers: these dancers gave birth to a group coreography that turned on with energy and enthusiasm the whole Stadium. The occasion for the creation of this out of the box mini-show was the launch of the new official Inter tie for the season 2017/18.